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Pricing Adjustments
A note to our valued customers:
We, at French Meadow Bakery, work hard to provide our customers with the healthiest products that contain only the highest quality ingredients... and we strive to offer our products at the lowest possible prices.
Holding the line on our prices has proven to be an enormous challenge, especially given the alarming rate at which raw material and ingredient costs continue to increase. However, there are clear trends taking place in the global economy that are having a major affect on not just French Meadow, but all food companies:
- Severe droughts in specific crop growing areas over the last 12 months which have driven up the price of wheat,
- The federal mandate that a percentage of our country's fuel must be biofuel (since corn is in high demand, many organic farmers are converting their farms to corn…the supply of wheat suffers and the price is driven up),
- Higher prices of trading commodities,
- The increased costs of oil, which affects our trucking companies, and
- The increased global demand for organic foods.
With a market so volatile and quite literally changing by the week, we have been doing what we can to make both short and long-term buying decisions, and strategically partner with key organic ingredient suppliers who can assure us the best pricing. Unfortunately these efforts, as well as the deliberate steps we are taking to improve productivity and reduce costs have not been enough to recover the impact of these record commodity increases.
Balancing this reality with the overriding concern from our customers to limit price increases, we've given careful consideration to the situation and the options available to reduce these market impacts.
We've determined that we must increase the price of our wheat-based products and, for the first time, to our online store to stay competitive in the marketplace and continue to provide our loyal customers with outstanding value and the most nutritional, great tasting organic products.
All of us at French Meadow Bakery thank you for your continued loyalty and support, especially as we continue to do our best to manage through this challenging market environment.